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Books for Women; Books for Men
By Brian | January 30, 2009 | Share on Facebook
Taking a commuter train every morning, I see dozens of people reading this book. I’ve noticed 100% of them are women. And no wonder – the full title is, “Eat, Pray, Love – One Woman’s Search for Everything Across Italy, India and Indonesia.” I can’t imagine a title that would make me less interested in reading a book. Combine that with words on the cover spelled out in pasta, yarn and wild flowers and I am SO gone…
Now, contrast that with this book. It’s full title is, “Drink, Play, F@#k – One Man’s Search for Anything Across Ireland, Las Vegas, and Thailand.” The words on the cover are spelled out in beer bottle caps, casino chips and condoms. Clearly, they’re shooting for that target audience that is so put off by the first book.
I’ll admit to being curious, although the whole strategy backfires when I decide not to buy the second book, because I figure I’d need to at least know something about the first book to really appreciate the ironic humor. Ah well, you’ve got to give Andrew Gottlieb some credit for trying, though…
Topics: Random Acts of Blogging | 3 Comments »
I’ll send you my (snail-mail) address via e-mail, you send me the book, I’ll read it and post an honest review of it here on my site.
Then, if you like, you can link to it, quote it, or whatever in support of the book. Sound like a plan?
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